The Stratford Halo Project is assisting in the transformation of London's Olympic Zone.

(ENGLAND, LONDON) — The massive transformation of East London's Stratford district, as well as massive infrastructure investment, is quickly making London's Olympic zone a highly sought after area for professionals looking for rental property. The newly launched Stratford Halo project is a good rental yielding investment opportunity. 

This landmark development, which overlooks the London Olympic Stadium, is the newest addition to the East London property market, where Genesis is offering high-quality homes off-plan. Sale in Qatar | Property Hunter Qatar | Apartments

The Stratford Halo, which includes a 43-story tower that is expected to become one of London's highest residential buildings, is located at the entrance to London's 2012 Olympic Park. The development is in one of London's best-connected areas, near the new Westfield Stratford City shopping center and at the heart of the ambitious multi-billion-pound Olympic redevelopment zone. The region is home to some of the country's most ambitious new mixed-use projects, indicating the area's and property sector's long-term transformation.

The rental market in Stratford is high, particularly among professionals who want to be close to employment hubs like Canary Wharf and the city center. Rental yields in the region are typically 5 to 5.5 percent, which represents a better return than many cash or equity investments.

The Stratford Halo is a five-building development that includes 704 new homes, as well as retail, industrial, and leisure space, and workspace studios. There are one, two, and three bedroom apartments and duplex penthouses available for private sale among the 410 residences, many of which have views of the Olympic stadium, Canary Wharf, and the City of London skyline. The tower, which reaches a height of over 132 meters, is illuminated at night with a kaleidoscope of colors thanks to a feature light system, making it a prominent local landmark.

The apartments have a large and flexible living room that is finished to a high standard. With video entry systems, CCTV, a 24-hour concierge, and free, private underground parking, security is a top priority. Residents have access to numerous outdoor areas, including a landscaped courtyard and a new park, as well as three sky gardens within the tower itself, which are located in a quiet riverside area.

"East London property has seen a strong increase in value since London was awarded the Olympics, and this trend is set to continue as the region develops further," Genesis head of sales Simon Howard said. "The local rental market is booming, with many professionals looking to take advantage of Stratford's excellent transportation connections while still living in a buzzing community that is basking in the Olympic spotlight. Stratford's long-term prospects have improved, making it a desirable spot for buy-to-let investors."

The Stratford Halo's prices start at £249,950 ($385,775) for a one-bedroom apartment and go up to $588,734 for three-bedroom units. The price of a one-bedroom apartment in the tower starts at $422,184.

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